The New York City and Washington DC-based Public Relations and Reputation Management firm, ICMediaDirect provides specialized acumen on the significance of online reputation for individuals and businesses. With more than 20 years of experience, ICMediaDirect has been offering brand repair services and improving online status of elite individuals and Fortune 500 companies, and after demonstrating strong business ethics and corporate values, has received the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) for the third consecutive year in 2016. Your Online Reputation Report can be viewed at http://www.icmediadirect.com.
The SBIEC is a prominent authority which recognizes companies across a wide range of industries that meet its standards of excellence. It has stood for independent enterprise and entrepreneurial growth, offering the possibility for businesses of all sizes to be recognized based on performance. Priority is given to those meeting and exceeding expectations for customer service, product quality and ethical practices. ICMediaDirect was awarded its third consecutive honor due to its ability to maintain these necessary qualities, as it pioneers and perfects Internet campaigns that benefit its hundreds of clients every day. Its team of professionals are capable of recognizing any undesired online content, and structure their personalized campaigns to improve search engine results on Internet web browsers.
A recent study shows that 90 percent of people respond to digital reviews, with those surveyed showing they consider them as significant as a personalized recommendation from a friend. Top PR firm ICMediaDirect specializes in the importance of reputation management and helps brands capitalize on this data. The results of the study – displayed here in an infographic by Invesp – show just how vital word of mouth is in the digital sphere. The infographic notes that customers will spend up to 31% more money on the services of companies with “excellent” reviews, and 72% will only complete a purchase after seeing a positive review. View your Online Reputation Report now, at the website http://www.icmediadirect.com.
Managing information appearing on the internet is a key pillar of online reputation management. Professionals at ICMediaDirect recommend claiming all online listings connected to the brand on various platforms, including local directories, Google Places and other locations that provide such information. Although companies have little control over what other people say on social media, they can influence the conversation by focusing on proactive brand messaging. ICMediaDirect team advocates the incorporation of the latest marketing technologies, such as storytelling techniques and videos. A combination of innovative photography and building a coherent narrative raises engagement creates an opportunity for businesses to build trust and the right image.